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Management Team

Black Ink’s leadership team is on a mission – to help outdoor power equipment manufacturers identify, measure, and maximize positive trends and opportunities for growth in dealer development and sales.

We offer the experience and passion to deliver on that mission. Outdoor power equipment manufacturers and business as a whole is entering the age of data analysis on an industrial scale. And with a team that marries industry leadership in both marketing and technology, we increase the efficiency and reduce the difficulty of wringing trends and opportunities out of that data.

We love helping outdoor power equipment manufacturers unlock opportunities for sales growth and dealer development – and get the informed strategies needed to maximize the efficiency of their sales teams.


Jeff Winsper

Jeff offers more than 20 years of leadership experience in marketing, serving companies ranging from Fortune 500 to start ups. His deep experience generated the insight that companies – in particular mid-sized enterprises – are lacking the foundation of proper big data analytics to measure marketing’s performance. Prior to launching Black Ink, Jeff founded marketing agency Winsper, part of Worldwide Partners, with 137 offices in 54 countries. Previously, he was EVP at Mullen, one of the nation’s top brand agencies. And prior to that, he co-founded the agency that became Leo Burnett/Boston, New England’s largest business-to-business agency with annual billings of $260 million.

Dmitry Bochkov
VP of Engineering

Dmitry is responsible for research and development of the Black Ink data platform and analytical algorithms, as well as operations of the Black Ink cloud infrastructure.

Dmitry has twenty years of experience in analytical data processing and technical leadership in enterprise software. Prior to joining Black Ink, he led software development at Pilot Software (acquired by SAP), Vertica (acquired by HP), Endeca (acquired by Oracle), and most recently DataGravity. He is a graduate of Moscow State University with degrees in Applied Mathematics and Computer Science.

In his approach to business Dmitry follows his vision of unity of data, algorithms, and visualization. He also believes that proper communication brings success in execution of any complex initiative.

Dmitry lives with his family and pets in New Hampshire. He is an active volunteer with the Boy Scouts of America. In his free time, he enjoys reading, cooking, and tying flies for the next fishing excursion.

Denny Dow
Customer Success Manager

Denny helps our clients gain the best insights from our offerings to be successful. He is a liaison for the users, making sure their needs and suggestions are taken into account with every update and progression of our platforms. By learning both the technological processes and what’s important to the user’s day-to-day goals, Denny works to establish himself as a trusted voice for clients from initial conversations through on-boarding and continually through subsequent releases.

Denny hails from a small Massachusetts town and his education background gives him a strong footing in regional economics. His career in operations, strategy, and customer relations for both large financial technology businesses and manufacturers selling through independent dealers has given Denny a unique viewpoint into the part small businesses play in the greater economic landscape, and what it takes to get the job done. He has recently begun to learn to surf, though at this point he has spent more time under the waves than on them.


Advisory Board


Joe McCarthy
Former CEO, Publicis NY

Mr. McCarthy’s extensive corporate and agency experience includes leadership roles in global organizations such as Publicis USA, Johnson & Johnson, McCarthy Mambro Bertino (MMB) Advertising, The McCarthy Company, Nike, and Saatchi & Saatchi.


William T. Clifford
CEO, Spencer Trask & Co.

A technology and investment industries veteran, Mr. Clifford has served in senior leadership roles at companies such as Aperture, The FieldsGroup, and Gartner Group, where he was CEO. He has been featured in CEO Magazine, Leaders Magazine and Forbes/Executive Edge, and has been a keynote speaker and panelist at numerous technology industry conferences.


Sam Curry
SVP, Microstrategy

Mr. Curry’s experience in security product management and development, marketing, engineering, quality assurance, customer support, and sales includes companies such as EMC, CA, and McAfee. He is a sought-after speaker and industry expert.



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