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All posts by: Yue Ai

Welcome to the Era of Big Data for Marketers

Big Data

Gone are the days of marketers who rely on glamor instincts. The Era of Big Data is coming. You may have heard of the popular term “Big Data” too many times, but hold on a second, what is “Big Data”? The mainstream definition of Big Data is a collection of data sets which includes structured and unstructured data that is large and complex.

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